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Featured Guest


Eva Keagle

Host


Bill Shue
Featured Guest: Eva Keagle
Host: Bill Shue
Length in Minutes: 31
The three essential touchstones to Eva Keagle's success are knowing herself, knowing her clients, and knowing her market. This top Texas agent shares how she's been able to use this knowledge to her advatage to close sale after sale and deliver unparalleled levels of customer satisfaction.
Chapters
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1. Introduction
2. Some Background on Eva Keagle
3. Three Components of Success
4. Real Estate is Not a Quick Buck!
5. Knowing Yourself: Strengths and Weaknesses
6. Creating a Team that Reflects Your Values
7. Being a Good Listener
8. Talk 25%, Listen 75%
9. Creating a Household Name
10. The Shooting Star Logo Story
11. Surprising Yourself
12. Turning Weaknesses Into Strengths
13. High-Tech Clients Demand High-Tech Service
14. VA Loans and the VA Market
15. Kids' Contracts
16. Knowing Your Demographic
17. Coining: A Clever Market-Specific Strategy
18. Setting Goals and Managing Team Size
19. Knowing Schools and the Job Market
20. Community Involvement
21. More Effective Marketing
22. Marketing Shelf Life: A Magnet for Business
23. Standing Firm!
24. Branding on the Green
25. Using Humor in Marketing
26. The Value of a Good Reputation
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