Ginny Lee of Naples, Florida will reveal the strategies she uses in a very competitive local market to get $10 million in sales from the Internet every year. Ginny Lee has over 25 years of success selling over 2500 homes. She believes that the Internet is the most cost effective and dollar-producing marketing she has ever done. She used to spend $100,000 a year in advertising and now she knows how to do it for a lot less. In fact, she gets other people to pay for her Internet advertising through affiliate programs. The highest priced home Ginny Lee has sold on the Internet was $2.5 million. Last month, she sold one for $700,000 and never met the buyer... he hasn’t come to town yet!
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1.
Introduction
2.
Ginny Lee's Background
3.
Background on the Naples, FL Market
4.
Setting Yourself Apart in Your Local Market
5.
Branding Yourself with Multiple Web Sites
6.
Automated Customized E-Mail Responses According to Your Customer's Profile
7.
SOAR e-MLS
8.
Follow-Up Systems
9.
World Lending Group
10.
Forming Alliances with Builders
11.
Branding with Personal Touches
12.
Qualifying Internet Leads
13.
e-Agent.biz
14.
How to Pay Nothing for Your Advertising
15.
Recommened Features for Your Web Site
16.
The Value of Adding Pictures to Your Listings
17.
Key Information to Always Include in Your Advertising
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