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Business Planning for Brokers

Allen Wright

Mentor: Allen Wright
As a broker or broker-owner the success or failure of your business is dependent on 3 simple things: you, your agents, and how well you run the business as a whole.  Many brokers excel at motivating or recruiting agents, only to falter at training and providing guidance. Others may supply a helpful training or mentoring program, but stop tracking the agents' progress shortly thereafter and have no way of knowing what their profit margin really looks like.   How can you, as a broker interested in growing your business, succeed in creating a system by which you can establish benchmarks and track your business' progress? The answer is equally as simple: follow a business plan - for your business.

Allen Wright, founder of CreateAPlan, joins us in this call to discuss the key elements a broker should consider long before ever putting a sign on the door or interviewing agents.  He'll explain:

  • The four key points you must consider when developing your office business plan
  • How to identify and categorize the various office expenses you will incur
  • The new commission structure that's rapidly gaining popularity
  • How to analyze numbers for profitability indicators
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Business Management
Broker Management
Content Contributed
1. Business Planning for Brokers
Business Planning - it's not just for agents anymore! Allen Wright explains a broker's interest.

2. Database Management: Following Up with your Prospects, Past Clients and Sphere
Allen Wright returns with sage advice on managing your follow-up contact.

3. Dealing with Listing and Purchase Contracts
Allen Wright finishes up 2007 with clear instruction on how to manage every aspect of your contracts

4. Embrace Your Potential and Coach Yourself to Success
Allen Wright returns this week with powerful ideas on how to coach yourself to success!

5. Goal Setting is Not Business Planning!
Biz planning guru Allen Wright explains the difference, so you can start next year off with a plan.

6. The Ultimate Personalized RE Business Plan, Part I
Allen Wright, of CreateAPlan shares his insight on the essential aspect of any agentís future success, Business Planning.

7. The Ultimate Personalized RE Business Plan, Part II
Allen Wright believes that without a clear direction and the necessary tools, business planning can be a nightmare. Thatís why he spent nearly a decade perfecting the most comprehensive online business planning tool available.

8. Your Mid-Year Business Plan Review
As you wrap up the first half of 2006, Allen Wright offers an engaging way to evaluate your business

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