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Making It a Smooth Move



Sandra Nickel

Mentor: Sandra Nickel
 
 
Sandra Nickel has made a business out of selling her passion, old style homes. But within that niche comes the possibility of internal problems: things such as structural decay, termites or leaky tiling. To put both the sellers and buyers minds at ease, as well as her own, Sandra created the “Smooth Move Program.” The Smooth Move Program is a three-inspection program that surveys the whole house, the structure and the possibility of termite infestation, to ensure that the home is “problem proof”.  Since introducing the program to her business two years ago, Sandra’s market share has gone from below 30 percent to 42 percent, and the Smooth Move Program is the only thing she’s done differently.
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Content Contributed
1. A Roadmap to Success
Sandra Nickel lays out the basics for building the best business plan you've ever laid eyes on!

 
2. Low Cost (and Some No Cost) Personal Promotion
Don't have zillions of dollars, but want to generate quality business? Sandra Nickel obliges you.

 
3. Making It a Smooth Move
Sandra Nickel demonstrates her creativity in developing programs to handle old-style home sales.

 
4. Secrets of The Hat Lady: Strategies for High-Impact Low-Cost Marketing
Are the funds low? Are the marketing efforts waning? Take heart, says Sandra Nickel.

 
5. Selling the Charm of Antique Homes
Selling the Charm of Antique Homes No one in the industry understands branding better than Sandra. She’s anything but ordinary, and her taste for antique homes, coupled with her personal charm ...

 
6. Teamwork by Design: Leave Nothing to Chance
Be deliberate about every aspect of the hiring and team-building process, says Sandra Nickel.

 
7. Using the F.O.R.D. Method to Prospect and Retain Clients
No, we're not talking F-150's here, but flatly put, this personality profiling system works.

 
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