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Successful Selling in a Vacation Resort Market



Jim Lea

Mentor: Jim Lea
 
 

Resort property profitability is about selling a lifestyle of fun and relaxation. To attract buyers, agents have to take on an entirely different strategy. Jim Lea has specialized in the vacation/resort niche for more than 20 years and he has perfected the system.
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Marketing & Advertising
Niche Markets
Content Contributed
1. A Postcard Campaign for the Vacation Resort Market


  
2. Successful Selling in a Vacation Resort Market
Jim Lea explores selling a lifestyle of fun and relaxation to second home market prospects.

  
3. The Psychology of Selling in the 2nd Home Market
Jim Lea shares the unique style of diplomacy required to navigate the second home purchase.

  
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