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                  Seller Agency
Long considered the lifeblood of the real estate industry, Seller Agency continues to thrive and gain devotees, even with the advent of Buyer Agency becoming more prevalent in recent years. Time and experience have proven that knowing how to effectively secure a listing, then correctly price, market, and sell that home remains a cornerstone of the wildly successful real estate career.
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11. Demystifying the 'Fee for Service' Model, Part I
By Mollie Wasserman
Molly Wasserman shares the subtle, yet powerful difference between being a salesperson and a consultant; between being an information gatherer and an information interpreter.

12. Seller Scripts and Dialogues
By Judy Johns
Sellers must be treated with respect & diplomacy. Scripts & dialogues help Judy Johns do just that.

13. Demystifying the 'Fee for Service' Model, Part II
By Mollie Wasserman
Isn’t real estate consulting just an industry code word used to describe discount brokers? Mollie Wasserman answers this question.

14. Going Once, Going Twice... SOLD to the Highest Homebuyer!
By Craig King

Since 1915, the J.P. King Auction Company has sold more than 10,000 properties throughout North America. Craig King reveals auction techniques and more. 



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