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                  Seller Agency
Long considered the lifeblood of the real estate industry, Seller Agency continues to thrive and gain devotees, even with the advent of Buyer Agency becoming more prevalent in recent years. Time and experience have proven that knowing how to effectively secure a listing, then correctly price, market, and sell that home remains a cornerstone of the wildly successful real estate career.
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Expired Listings (20)
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Listing Techniques (122)
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Seller Agency (27)
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1. The Significance of the Seller’s Agent in a Down Market
By Hugh Ryall
In tough markets the choice is simple: listing agents must distinguish or diminish, says Hugh Ryall.

2. Creative Land Development Listing Opportunities
By Lisa Burridge
Lisa Burridge explains a few intriguing ways to develop a thriving new niche.

3. Selling Homes in a Buyers’ Market: Going Beyond the Four P’s
By Alexis Bolin
Alexis Bolin explains how to reposition your services for maximum success in a buyers’ market.

4. Getting Ready for the Expireds Gold Rush
By Steve Westmark
If ever a ripe real estate revenue opportunity existed, Expireds are now it, says Steve Westmark.

5. Demystifying the 'Fee for Service' Model, Part II
By Mollie Wasserman
Isn’t real estate consulting just an industry code word used to describe discount brokers? Mollie Wasserman answers this question.

6. Demystifying the 'Fee for Service' Model, Part I
By Mollie Wasserman
Molly Wasserman shares the subtle, yet powerful difference between being a salesperson and a consultant; between being an information gatherer and an information interpreter.

7. Selling Effectively to the Hispanic Niche Market
By Mark Seiden
Mark Seiden recognized an unmet need in his local market for what it was: a lucrative niche.

8. How to Close 9 Out of 10 Deals in the First 5 Minutes
By Stuart Sutton
Wouldn’t it be nice to know that you’ve already locked in the listing before you even meet your prospective sellers? Stuart Sutton says "It’s all based on how well you prepare your prospects to become your clients."

9. Going Once, Going Twice... SOLD to the Highest Homebuyer!
By Craig King

Since 1915, the J.P. King Auction Company has sold more than 10,000 properties throughout North America. Craig King reveals auction techniques and more. 



10. Servicing a Listing
By Bruce Hardie
Nothing keeps customers coming back like outrageously solid customer service, says Bruce Hardie.

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