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                        Marketing & Advertising
Sharpen your Real Estate Marketing and Advertising savvy by discovering new marketing ideas and techniques that have been tested and proven by top-producing real estate agents in their own markets. Dive into Pre-List Packs, Listing Presentations, Newsletters, Postcard Campaigns, Letter Campaigns, Prospecting Techniques, Geographic Farming Strategies, and Niche Real Estate Marketing. Increase your knowledge about Lead Generation and Lead Conversion techniques, and find out the latest trends in the dynamic Internet Marketing environment and its impact on the real estate industry.
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1. A Year-round Mailing Campaign
By Maxine Dumas

Maxine Dumas shares her simple and effective mailing campaign that keeps her in touch with clients and prospects throughout the year.



2. Create An Informative, Personalized Newsletter in One Day or Less
By Frank Russo
Frank Russo's unique Newsletter template is a snap to put together, and sets you apart from the crowd.

3. The Personal Microbrand Called You
By Ralph Roberts
Mega-agent Ralph Roberts reveals the secrets behind establishing your own personal microbrand.

4. Two Offers in an Hour: An Open House Technique Guaranteed to Triple Your Traffic
By Jeremy O'Neal
Jeremy O’Neal blows the doors off a classic lead generation and sales technique.

5. SEO for Real Estate Dummies: How to Set Up & Maintain a #1 Site
By Cathy Russell
Keep that torrent of site traffic rushing in with first page status on all the major search engines.

6. How to Convert 97% of Your Buyer Calls to Appointments
By Shon Kokoszka
Buyer's agent extraordinaire Shon Kokoskza reveals his precisely scripted call response for buyers.

7. The Rookie Rulebook, Part II
By JJ Johnston
JJ Johnston returns to talk about niches and technology in Part 2 of his popular Rookie series.

8. The Rookie Rulebook, Part I
By JJ Johnston
JJ Johnston offers practical advice to help new agents lay the perfect foundation to a solid career.

9. Postcards, Persistence, and Profit: An Effective Expired Drip Program
By Penny McLaughlin
Execute cost-effective Expireds advertising without making dozens of daily phone calls.

10. Capture Client Curiosity with an Irresistible Postcard Farming Campaign
By T.K. Bazirgan
T.K. Bazirgan unveils a incredibly simple postcard campaign that's a snap to implement.

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