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                        Marketing & Advertising
Sharpen your Real Estate Marketing and Advertising savvy by discovering new marketing ideas and techniques that have been tested and proven by top-producing real estate agents in their own markets. Dive into Pre-List Packs, Listing Presentations, Newsletters, Postcard Campaigns, Letter Campaigns, Prospecting Techniques, Geographic Farming Strategies, and Niche Real Estate Marketing. Increase your knowledge about Lead Generation and Lead Conversion techniques, and find out the latest trends in the dynamic Internet Marketing environment and its impact on the real estate industry.
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31. Selling Homes “Sight Unseen”
By Linda DeVlieg
Via her mobile office, Linda DeVlieg often sells property without even meeting her clientele.

32. Develop Solid, Consistent Leads with Next Gen Technology
By Bruce Hardie
Bruce Hardie offers a practical perspective that will equip you to take full advantage of concepts like video email, voice broadcasting, and web-based real-time lead conversion tracking.

33. Increase Your Business by 30% with Billboard Advertising and Direct Mail Campaigns
By Rich Toepper
Richard Toepper reveals how to combine the high visibility of billboard advertising and the targeted communication of direct mail to create a well-balanced system of sales communication that can send your bottom line to the top.

34. Never Place Another Cold Call Again!
By Roger Lautt
Roger Lautt shows you a reliable way to create new business from your own sphere of influence and convince your prospective clientele to list with you with a much higher degree of trust and credibility.

35. The Power of Blogging: How to Quickly Draw Search Engines and Clients to Your Site
By Ken Deshaies
It’s the ultimate dream of every marketer and advertiser: a direct, 100% unpolluted, totally closed pipeline of consensual information flow between a potential or current customer and that customer’s provider of choice. That is the potential afforded by Internet blogging today.

36. How to Avoid the #1 Reason Most Agents Fail, Part I
By Les Fohl
Superstar agent Les Fohl reminds us that failure can be a harsh teacher, but it is by no means a perpetual mistress. In many cases, it is the only true path to success.

37. Red Hot 2006 Real Estate Industry Trends
By Stefan Swanepoel
As 2006 looms closer and closer, RealtyU Group CEO Stefan Swanepoel delivers his annual iSucceed Trends Counseling Call, focusing on the key forces that will shape the industry over the next twelve months.

38. The RE Podcast: Limitless Possibilities
By Ira Serkes
Consumers are hungry to know what this “podcast” thing is all about, and when they hear it from you first, well, it's just another chance to solidify your position as your market’s real estate expert.

39. Unlock the Keys to Brand Leveraging
By Debra Berman Pat Kandel
Pat Kandel and Debra Berman believe that if you understand the basic steps required to leverage your brand throughout your business and marketing efforts, you can build a solid, respected, durable brand in your real estate market.

40. Selling Effectively to the Hispanic Niche Market
By Mark Seiden
Mark Seiden recognized an unmet need in his local market for what it was: a lucrative niche.

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