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                        Marketing & Advertising
Sharpen your Real Estate Marketing and Advertising savvy by discovering new marketing ideas and techniques that have been tested and proven by top-producing real estate agents in their own markets. Dive into Pre-List Packs, Listing Presentations, Newsletters, Postcard Campaigns, Letter Campaigns, Prospecting Techniques, Geographic Farming Strategies, and Niche Real Estate Marketing. Increase your knowledge about Lead Generation and Lead Conversion techniques, and find out the latest trends in the dynamic Internet Marketing environment and its impact on the real estate industry.
Marketing & Advertising
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211. Creating Celebrity Status In Your Farm
By Jason Hartman
Jason Hartman offers tips on elevating your public image in your real estate market.

212. How to Build and Sell Your Real Estate Business
By Lisa Burridge
Begin with the end in mind, and you can sell your real estate business for millions, says Burridge.

213. Secrets of The Hat Lady: Strategies for High-Impact Low-Cost Marketing
By Sandra Nickel
Are the funds low? Are the marketing efforts waning? Take heart, says Sandra Nickel.

214. The FSBO Campaign that Generated 20% of My Business
By Mark McKee
How does a $500,000 annual income selling to FSBO's sound? Mark McKee lights the way.

215. Offer Special Services to Put You Ahead of the Game
By Linda McKissack
Value-added extras are the name of the game in real estate sales, says Linda McKissack.

216. Brand Yourself with a Moving Truck
By Penny McLaughlin
A van is a huge help on moving day. Poster ads on it, and you've got a winner, says McLaughlin.

217. Postcards, Persistence, and Profit: An Effective Expired Drip Program
By Penny McLaughlin
Execute cost-effective Expireds advertising without making dozens of daily phone calls.

218. How to Publish a Listing Magazine
By Frank Russo
Among the many advertising avenues available, Frank Russo says you just can't beat the magazine.

219. Effective Moving Billboards. . . for Free!
By Char MacCallum
Why not keep your ads moving, asks Char MacCallum, and make your transportion do double duty?

220. A Year-round Mailing Campaign
By Maxine Dumas

Maxine Dumas shares her simple and effective mailing campaign that keeps her in touch with clients and prospects throughout the year.



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