Advertising is the traditional bedrock upon which an agent’s campaign to generate awareness and visibility for themselves, their clients, and their properties is built. As the Internet begins to eclipse the more conventional newspaper, billboard, TV and radio ads, it becomes necessary to learn about web-based banner ads, pay-per-click ad words, and pop-up ads. But even with the advent of technology in advertising, many markets benefit from some sort of traditional advertising, so it pays to keep up on the latest techniques and campaigns. Our mentors continue to push the advertising envelope, challenging conventional notions and finding new and innovative ways to reach their intended audience. Check out this section to find out for yourself.
Listing Secrets of a Listing King, Part I By David Eiglarsh
Listing Secrets of a Listing King, Part I For real estate professionals, getting listings is the name of the game. Top producer David Eiglarsh could be called a veritable 'Listing King'
Marketing Genius: How to be Bigger than Life! By JJ Johnston
JJ Johnston reveals the unique marketing strategies he's employed that have helped him dominate first a posh Beverly Hills market, and then the highly competitive real estate business of Seattle, Washington, for over 20 years.
15.
More Bang for Your Buck! By Marta Dupree
Marta DuPree reveals the secret to getting more for less and how positioning yourself in the marketplace doesn't have to cost a fortune if you follow some simple guidelines.
16.
Servicing a Listing By Bruce Hardie
Nothing keeps customers coming back like outrageously solid customer service, says Bruce Hardie.
17.
The Art of Personal Branding By Jason Hartman
Broker-Owner Jason Hartman reveals how he uses personal branding to increase profits for himself and his sales associates.
Tele-Seminars
Success Modules
Skills Training
Marketing Tools
Ask Our Mentors
Business Planning
Mentoring ²Go
