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                        Promotions
Personal and professional promotion is a way for agents to create their own identity and express it in a way that they feel best communicates who they are and what unique talents they bring to a transaction. A typical promotional campaign could involve identity creation, basic marketing collateral, themed ad campaigns, traditional mail campaigns, cable TV programs, Internet presences, and even door-knocking and face time. Explore this section to learn how to institute a unique Agent Feedback Rewards Program, or create your own personalized pre-listing brag book.
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    Title                                                                                           Mentor
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1. Smile and Dial: The Art of Profit
By Roddy McCaskill
Roddy McCaskill reveals the techniques that helped him close $50 million in 2005.

2. Implementing a Unique Agent Feedback Rewards Program
By Teresa Grindinger
Teresa Grindinger has discovered a way to make her competition work to her advantage. She is living proof that mastering scripts, developing action plans, and employing a uniquely profitable ‘Agent Feedback Rewards Program’ can effectively hone and refine the real estate sales process to a point where mistakes are completely eliminated.

3. Servicing a Listing
By Bruce Hardie
Nothing keeps customers coming back like outrageously solid customer service, says Bruce Hardie.

4. Low Cost (and Some No Cost) Personal Promotion
By Sandra Nickel
Don't have zillions of dollars, but want to generate quality business? Sandra Nickel obliges you.

5. Stand-Alone Special Programs
By Missy Vanderbilt
Missy Vanderbilt of Dallas, Texas will discuss several specialty services to boost your business. She will cover programs such as a Guaranteed Sales Program, Moving Trucks and Buyer Hotlines.

6. Create Your Own Pre-Listing Brag Book
By Dan Cooper
The pre-listing package is all about making an ignorant client an informed one, says Dan Cooper.

7. Community Connections: Building Brand Recognition
By Vince Cavaliere
Vince Cavaliere will show you new avenues and methods that can result in fantastic new opportunities for branding and truly connecting with your community.

8. Radical Thoughts from a Rule Breaker
By Ken Deshaies
Ken Deshaies discusses how breaking the rules can result in more business, a more focused team, and a position of prominence in the community.

9. Network Your Way to the Top!
By Charles Pence
Charles Pence, a million-dollar producer from Santa Monica, CA, gives us the 10 dynamic rules of networking used by master networker Keith Ferrazzi.

10. Building Lifelong Relationships with Past Clients
By Tim Baker
At its core, real estate sales is about building lasting relationships, says Tim Baker.

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