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                        Promotions
Personal and professional promotion is a way for agents to create their own identity and express it in a way that they feel best communicates who they are and what unique talents they bring to a transaction. A typical promotional campaign could involve identity creation, basic marketing collateral, themed ad campaigns, traditional mail campaigns, cable TV programs, Internet presences, and even door-knocking and face time. Explore this section to learn how to institute a unique Agent Feedback Rewards Program, or create your own personalized pre-listing brag book.
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11. Create a Themed Marketing Campaign to Sell New Homes Fast!
By Tom Secolo
Tom Secolo reveals how to reach niche buyers with a targeted marketing campaign.

12. Offer a Tropical Vacation to Gain Referrals
By Ron Neal
Promotions, when properly used, can add a new level of excitement to your business, says Ron Neal.

13. Cultivate Your Past Client Relationships with a Celebration
By Tim Baker
Nothing can supplant the value of face-to-face contact with your past clients, says Tim Baker.

14. Never Lose Listings Through Virtual Tour Marketing
By Rob Levy
The online world is waiting for you: Rob Levy shows you how to maximize its fullest potential.

15. Building Fantastic Reality out of a Virtual World
By Mark Seiden
Mark Seiden opens the virtual gateway with tips on how to make the Internet work for you.

16. Rising to the Top with Unique Geographic Farming
By Tim Baker
Business is consistently rising in top agent Tim Baker's farm thanks to a clever marketing concept.

17. Six Leverage Secrets that Brand Your Name and Company
By Diane Armitage
Sear your name into prospects' minds and leverage that priceless space, explains Diane Armitage.

18. Build Neighborhood Market Share with this Ice Cream Truck Campaign
By Ed Birdsong
Nothing radiates feel-good childhood nostalgia quite like an ice cream truck, says Ed Birdsong.

19. Building Consumer Confidence through Promotions
By Tim Baker
Never underestimate the persuasive power of an exciting promotion, says top agent Tim Baker.

20. Create a Winning Flyer to Lock in the Listing
By Doug Drummond
Doug Drummond reveals how a visually stunning flyer can help make a positive first impression.

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