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                  Listing Techniques
A superb listing presentation can be one of the most effective tools in an agent’s arsenal of sales techniques. Nothing can trump the persuasive opportunity of a face-to-face meeting – and the right materials can help you dramatically improve your odds at successfully taking that all-important listing. The proper pre-list package sets the tone, and a well-honed presentation closes the deal. Browse the variety of content available here to help you list with complete confidence.
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11. The Influential Leader: How to Take Charge of Your Real Estate Career in Today's Economy
By Sam Palazzolo
  • How to service the maximum amount of clients with the maximum rate of return
  • How to maximize the effectiveness of your advertising budget
  • The commission discounting question


12. Sharpen Your Focus & Watch Your Business Thrive
By Linda Fredericks
  • How to explain to buyers why this market is the best time to buy
  • Expand your business in new and unique ways
  • Help to re-establish the value of the agent in your local market


13. The 2009 Top 10 Real Estate Trends
By Stefan Swanepoel
  • Newsmakers of the year for 2008
  • The Foreign Factor
  • The Power of One


14. Reconstructing Your Listing Presentation & Lead Generation Strategies for Long-Term Success
By Bernice Ross
  • Why old-school listing presentations don’t work with today’s consumer
  • Using 21st century language and tools to communicate with today’s buyers and sellers
  • A virtually untapped source of lead generation


15. 355 Ways to Explode Your Online Presence Using Your Blog
By Christian Russell
  • The 25 Basic Styles of Blogging – And When to Use Each One
  • 16 Ways to Drive Traffic to Your Blog
  • How to Create Easy Audio Content for Your Blog


16. Taking a S.W.A.T at the Cold Call
By Kris Berg
  • Break from tradition and discover new ways to reach clients
  • What today’s consumer really wants
  • How to establish an actual relationship


17. Overhaul Your Internet Marketing Now To Generate More Leads From Your Website, Web 2.0 and Beyond, P
By Diane Armitage
  • How to find the most popular search terms
  • What an EMA is and how it can drive traffic to your site
  • Creating ongoing Lead Generation when nothing else is working


18. Overhaul Your Internet Marketing Now To Generate More Leads From Your Website, Web 2.0 and Beyond
By Diane Armitage
  • How to adjust your Internet Marketing Plan for today’s economy
  • Tweak your website to include these lead-generating ideas
  • How to harness the power of Push Marketing to get in front of hundreds of prospects


19. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and
By David Meerman Scott
  • How to get worldwide exposure for zero dollars
  • What 90% of agents are NOT doing today
  • Reaching your buyers directly


20. Real Estate the Rome Way
By Margaret Rome
  • How to compete with discounters offering “$5 dollar haircuts”
  • Prepare and deliver a phenomenal listing presentation
  • Getting ready to sell & pricing the home right


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