Superior contact management is the foundation upon which your entire real estate career will be built. The old adage rings true; “If you don’t keep in touch with your customers, someone else will”. In addition, any type of communication you plan to deliver to your customer base should be subject to regular tracking, analysis, and database cleaning, especially during direct mail campaigns, email blasts, and voice broadcasts. In this section iSucceed mentors describe the detailed systems and programs they use to harness the communication beast.