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                Contact Management
Superior contact management is the foundation upon which your entire real estate career will be built. The old adage rings true; “If you don’t keep in touch with your customers, someone else will”. In addition, any type of communication you plan to deliver to your customer base should be subject to regular tracking, analysis, and database cleaning, especially during direct mail campaigns, email blasts, and voice broadcasts. In this section iSucceed mentors describe the detailed systems and programs they use to harness the communication beast.
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    Title                                                                                           Mentor
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21. Prospecting Past Clients
By Ed Birdsong
Your current customer base is your best chance at future business, says Ed Birdsong.

22. Building Consumer Confidence through Promotions
By Tim Baker
Never underestimate the persuasive power of an exciting promotion, says top agent Tim Baker.

23. Marketing Smarter with Focus Groups
By Stuart Sutton
Stuart Sutton doesn't mind doing what works. When it comes to home sales, focus groups do just that.

24. Using the F.O.R.D. Method to Prospect and Retain Clients
By Sandra Nickel
No, we're not talking F-150's here, but flatly put, this personality profiling system works.

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