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                Contact Management
Superior contact management is the foundation upon which your entire real estate career will be built. The old adage rings true; “If you don’t keep in touch with your customers, someone else will”. In addition, any type of communication you plan to deliver to your customer base should be subject to regular tracking, analysis, and database cleaning, especially during direct mail campaigns, email blasts, and voice broadcasts. In this section iSucceed mentors describe the detailed systems and programs they use to harness the communication beast.
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1. Be On Call 24-Hours a Day with an IVR System
By Penny McLaughlin
When you can't be there, take comfort in knowing that you are missing no opportunities, says Penny.

2. Boost Referrals by Focusing on Your Sphere of Influence
By Bruce Hardie
Concentrate on those with whom you have developed the greatest trust, explains Bruce Hardie.

3. Breaking through Your Glass Ceiling!
By Roy Argall
Top Real Estate coach Roy Argall describes how to fine-tune your business plan and break through the limits you may have unconsciously placed on yourself.

4. Build Your Personal Brand with Relationship Marketing
By Jason Hartman
Let the news of who you are travel further than what you do, says Jason Hartman.

5. Building Consumer Confidence through Promotions
By Tim Baker
Never underestimate the persuasive power of an exciting promotion, says top agent Tim Baker.

6. Building Lifelong Relationships with Past Clients
By Tim Baker
At its core, real estate sales is about building lasting relationships, says Tim Baker.

7. Building an Agent Referral Base
By Ken Eddy
Finding new business may be as simple as impressing another local Realtor, says Ken Eddy.

8. Building and Managing Contacts: Start with People You Know
By Steve Westmark
Build your sphere of influence from the contacts in your cell phone, says Steve Westmark.

9. Creating Clients for Life
By Chip Neumann
Join Chip Neumann as he discusses the follow-up methods and database management strategies that have generated over one billion in career volume for this top-flight real estate professional.

10. Cultivating a Dynamite Database
By K.C. Butler

K.C. Butler reveals how to make your contact database work for you!



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