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                  Customer Service
Learn about Client Retention, Referrals, and how to cultivate a Winning Attitude to sustain your business for the long term. Find fantastic ideas on how to hold unique Client Appreciation Events, implement low-cost Referral-Reward programs, and build outstanding relationships with your customers for years to come.
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1. Break Free of Self-Limiting Beliefs to Achieve Unconventional Results in Your Career
By Steve McCann
Speaker Steve McCann explains how to completely change your self-image and reach new heights.

2. Persistence: How One Agent Went From $0 to $40 Million in Five Years
By Lori Grunewald
New Mentor Lori Grunewald explains how to overcome common obstacles to your success as a rookie!

3. From $4 Million the First Year to $11 Million Last Year: An Inspiring Rookie Success Story
By Yvonne Bonner
New mentor Yvonne Bonner describes her astounding rise to success as a rookie in a few short years

4. Selling Homes in a Buyers’ Market: Going Beyond the Four P’s
By Alexis Bolin
Alexis Bolin explains how to reposition your services for maximum success in a buyers’ market.

5. List the Buyer
By Linda Fredericks
In most U.S. markets, buyers now have the power. Linda Fredericks explains how to advise its use.

6. The Significance of the Seller’s Agent in a Down Market
By Hugh Ryall
In tough markets the choice is simple: listing agents must distinguish or diminish, says Hugh Ryall.

7. Low-Tech Sales in a High-Tech Market
By Eva Keagle
Tech novice Eva Keagle sold 270 homes in 2005 at a Mecca of technological advancement. Discover how.

8. Smile and Dial: The Art of Profit
By Roddy McCaskill
Roddy McCaskill reveals the techniques that helped him close $50 million in 2005.

9. Don’t Just Manage Your Contacts, Mesmerize Them!
By Ken Eddy
Ken Eddy reminds us that rock-solid relationships are the best path to real estate referrals.

10. From Tragedy to Triumph: Selling RE in the Wake of Katrina
By Linda Fredericks
What happens when your market population grows by 25% in only 3 days? Linda Fredericks explains.

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