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                Negotiation Skills
When its zero hour in a transaction and the successful close is dependent on both sides coming to an agreement, it takes an agent with the knowledge, confidence and diplomatic skills necessary to engage all parties effectively in order to hammer out a contract that will get the deal done right. True negotiation is the art of finding a satisfactory conclusion for all involved, so that everyone walks away feeling like a winner. Because negotiation is present at all stages of a transaction, every agent can benefit from learning and applying new negotiation tactics to their business.
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1. A Rejection-Free FSBO System
By Mark McKee


2. An Initial Counseling Session Teaches Buyers the Rules of the Game
By Shon Kokoszka
Shon Kokoszka doesn't preach to his buyers, but he does offer them his expert counsel.

3. Anatomy of a Phone Call
By Byron Van Arsdale
Listen in as Byron Van Arsdale describes how to evaluate the verbal and non-verbal messages you're sending in this most important medium.


4. Breaking the Buyer Boundary, Part I
By Jim Remley
Jim Remley explains that it requires an experienced and savvy agent to guide buyers safely through the entire home-buying experience.

5. Breaking the Buyer Boundary, Part II
By Jim Remley
Jim Remley strongly advocates that agents educate their buyers as to how the entire process will transpire well before the home purchase process begins.

6. Choosing Your Clients Wisely
By Ira Serkes
Listen to this call and learn how to cut your headaches in half - and how to make it a pleasure to come to work every day!


7. Conquering Commission Objections
By Sheldon Zacharias
Conquer your fear of commission objections by presenting a variety of options for your clients.

8. Create Strong Consumer Relationships to Increase Transactions
By Michael Russer
Michael Russer replaces the techno-babble of the Internet with solid rapport-building strategies.

9. Demystifying the 'Fee for Service' Model, Part I
By Mollie Wasserman
Molly Wasserman shares the subtle, yet powerful difference between being a salesperson and a consultant; between being an information gatherer and an information interpreter.

10. Demystifying the 'Fee for Service' Model, Part II
By Mollie Wasserman
Isn’t real estate consulting just an industry code word used to describe discount brokers? Mollie Wasserman answers this question.

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