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                        Lead Generation
Residential real estate sales begin with a lead. Without a genuinely interested buyer or seller, there is no listing agreement, buyer’s contract, escrow process, negotiation, or sale. Every important task in the agent’s daily list of activities must touch lead generation in some way, or else the new sales pipeline eventually dries up. Charisma and a strong aptitude for communication will only take you so far – you also need the proper systems in place to manage and ultimately convert the leads you receive. Search here to discover a host of lead generation techniques ready for use in your market today.
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41. Expand Your Customer Capturing Ability with Multiple Web Sites
By Galand Haas
Pointing domain names, stealth sites, blogging clouds - all useful online elements, per Galand Haas.

42. Be On Call 24-Hours a Day with an IVR System
By Penny McLaughlin
When you can't be there, take comfort in knowing that you are missing no opportunities, says Penny.

43. New Twist on the Familiar Expireds Program
By Lisa Burridge
Realtors often contact Expireds that immediately hit the market, but Burridge goes 3 months back.

44. Gaining Referrals at Realtor Conventions and Conferences
By Ron Neal
Ron Neal covers how to maximize your reach and referral potential at real estate conventions!

45. How to Sell $4 Million as a Rookie
By Lillian Montalto
Rookies - look no further for a roadmap to your 1st year in business, courtesy of Lillian Montalto.

46. Techniques for Successful Open Houses
By JJ Johnston
Open houses offer a brief window to build rapport and generate interest, so make the most of them!

47. Cold Calling

This class covers tips, techniques, and strategies for building you listings by using cold-call marketing.

48. Creating a Website for Today's Real Estate Consumer
By Dianne Davis
Make it customer-centric and they will come, otherwise you're wasting your time, says Dianne Davis.

49. Using Email as a Quick and Easy Way to Build Relationships
By Alice Held
Email is a quick, convenient, free form of communication. "So use it!" says Alice Held.

50. Bolster Your Website with Information-Rich Hyperlinks
By Steve Westmark
Steve Westmark explains how the the Web can function as a powerful information capture device.

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