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                  Client Retention
Most agents know the heart and soul of the real estate business is relationship-building. Those charismatic agents whose personality and demeanor convey a confident knowledge of the industry and their local market, coupled with a sincere interest in their clients needs, these are the agents who quickly begin finding 80-90% of their business from referrals and add lifetime clients left and right. The simple fact is that it costs 2-3 times more to add a new customer than it does to foster and maintain a strong relationship with a current one. Review this section to learn how to become the kind of agent who sees a potential 50-year friendship in the first listing presentation.
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    Title                                                                                           Mentor
Sort By:  Latest  Title  Popularity  Ranking
1. Targeting the International Niche
By Sharon Simms
Sharon Simms gives a glimpse into the exciting world of the international niche.

2. Nine Basic Rules that Deliver 120 Transactions a Year
By Chip Neumann
Real estate sales is not hard: pick a few methods and dedicate yourself to them, says Chip Neumann.

3. Five Action Items that Increase Referrals 150% while Reducing Marketing Costs
By Bruce Hardie
Decrease overhead and increase office traffic with Bruce Hardie's proven referral system.

4. A 7-Step No-Cold-Calling System that Generates 1 of Every 2 Sales
By Missy Vanderbilt


5. Building Lifelong Relationships with Past Clients
By Tim Baker
At its core, real estate sales is about building lasting relationships, says Tim Baker.

6. Cultivate Your Past Client Relationships with a Celebration
By Tim Baker
Nothing can supplant the value of face-to-face contact with your past clients, says Tim Baker.

7. Offer a Tropical Vacation to Gain Referrals
By Ron Neal
Promotions, when properly used, can add a new level of excitement to your business, says Ron Neal.

8. Two Communications Tools that Guarantee Client Satisfaction
By Peter & Jane Richmond
Peter and Jane reveal two powerful tools that deliver results far beyond customer expectations.

9. Increase Your Income By Handling Past Clients
By Bryan Barnes
Build and manage an extensive system of follow-up with your past clients, says Bryan Barnes.

10. Personalize Communications with Past Clients for More Referrals
By Pliny Mier
With mailouts, hand-written notes and more, Pliny Mier creates countless referrals!

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