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                        Farming
The term “farm” as it pertains to real estate is an expression used to describe how an agent picks a specific area – either by demographic, geographic, or other features – to cultivate a source of leads and referrals from. This cultivation process can take many forms, including door-knocking, email and traditional mail drip campaigns, neighborhood websites, and community events. Excellent farming techniques can generate hundred of leads every week, allowing you to focus on what you do best: close transactions.
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11. Creating Clients for Life
By Chip Neumann
Join Chip Neumann as he discusses the follow-up methods and database management strategies that have generated over one billion in career volume for this top-flight real estate professional.

12. Cultivating a Dynamite Database
By K.C. Butler

K.C. Butler reveals how to make your contact database work for you!



13. Database Management: Following Up with your Prospects, Past Clients and Sphere
By Allen Wright
Allen Wright returns with sage advice on managing your follow-up contact.

14. Deliver Full-Page Newspaper Ads for 2 Cents per Household
By Nate Martinez
Nate Martinez discusses the advantages of advertising in community newspapers.

15. Don’t Just Manage Your Contacts, Mesmerize Them!
By Ken Eddy
Ken Eddy reminds us that rock-solid relationships are the best path to real estate referrals.

16. How to Avoid the #1 Reason Most Agents Fail, Part I
By Les Fohl
Superstar agent Les Fohl reminds us that failure can be a harsh teacher, but it is by no means a perpetual mistress. In many cases, it is the only true path to success.

17. How to Generate Sales Before You Have a Track Record
By Laura Worthington
Five simple but crucial activities you can do to generate sales as a rookie.

18. Income Farming

What is it? How do you set one up? What are the benefits? What sort of marketing material will you need? Find all the answers plus micro prospecting techniques round your listings - in this session. Register now!

19. More Bang for Your Buck!
By Marta Dupree
Marta DuPree reveals the secret to getting more for less and how positioning yourself in the marketplace doesn't have to cost a fortune if you follow some simple guidelines.

20. Never Lose Listings Through Virtual Tour Marketing
By Rob Levy
The online world is waiting for you: Rob Levy shows you how to maximize its fullest potential.

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