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Lead Generation
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Residential real estate sales begin with a lead. Without a genuinely interested buyer or seller, there is no listing agreement, buyer’s contract, escrow process, negotiation, or sale. Every important task in the agent’s daily list of activities must touch lead generation in some way, or else the new sales pipeline eventually dries up. Charisma and a strong aptitude for communication will only take you so far – you also need the proper systems in place to manage and ultimately convert the leads you receive. Search here to discover a host of lead generation techniques ready for use in your market today.
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Setting the Stage for Quick Profits
By Char MacCallum
Whether you stage a home yourself or hire someone else to do it, the market is clear on one thing: staging makes you money. Char MacCallum explains how sellers can maximize the effect of staging without breaking the bank.
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Cold Calling
This class covers tips, techniques, and strategies for building you listings by using cold-call marketing.
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